Corteva Agriscience has officially registered Verpixo® 100 SC, a next-generation fungicide powered by Adavelt™ technology, bringing a completely new mode of action to the country’s rose growers — a sector that consistently anchors Kenya’s horticulture export earnings.
Roses remain Kenya’s flagship floricultural product, contributing significantly to the over KSh 150 billion generated annually by the horticulture sector and sustaining the livelihoods of more than 500,000 people across the value chain. Disease pressure — especially powdery mildew and botrytis — is one of the biggest threats to consistent, export-grade flower production.
Verpixo® 100 SC introduces Florylpicoxamid, a novel active ingredient belonging to FRAC Group 21, with no known cross-resistance. That immediately positions it as one of the strongest options for resistance management — a growing concern among rose farms as traditional chemistries continue to face resistance breakdown.
The launch of Verpixo® 100 SC comes at a crucial moment for Kenya’s flower sector, delivering a set of advantages that directly strengthen productivity, export reliability, and long-term disease management. At the core of this innovation is a completely new mode of action that breaks the long-standing cycle of relying on the same fungicide groups season after season. For growers, this means cleaner crops, fewer losses, and improved durability of existing spray programs.
Beyond the chemistry, the product tackles two of the most economically damaging diseases faced by rose farms: powdery mildew and botrytis. Powdery mildew remains a constant threat across both low-humidity and high-altitude production zones, while botrytis continues to undermine packhouse quality and destroy marketability upon arrival in Europe. Verpixo® 100 SC delivers strong, reliable control even under intense disease pressure, ensuring flowers maintain their integrity from the greenhouse to the export market.
The innovation also arrives at a time when export markets—especially in Europe—are tightening residue limits and demanding stronger sustainability practices. Kenyan growers need solutions that help them meet these evolving standards without compromising yield or quality, and Verpixo® 100 SC aligns squarely with that requirement, enhancing consistency and marketability.
Equally significant is the product’s contribution to sustainable disease management. Its novel active ingredient, Florylpicoxamid, slows the development of resistance, preserving the effectiveness of fungicides for years to come. In a sector where resistant pathogens are becoming an increasing threat, this safeguard is essential.
According to Corteva Kenya leadership, the introduction of Verpixo® 100 SC reflects their ongoing investment in local innovation and long-term farmer resilience.
“This launch is not just a new product; it’s a commitment to helping Kenyan growers compete globally with world-class technology,” said Charles Mutema, Business Lead – Corteva Agriscience Kenya.
“By combining cutting-edge science with local insight, we are equipping farmers to deliver roses that meet top international standards,” added Innocent Oeri, Marketing Campaign Manager.
The registration also solidifies Kenya’s place as a regional innovation hub — one of the first markets in Africa to access this new global technology.
For growers, the benefits of Verpixo® 100 SC translate directly into improved farm performance and stronger export outcomes. The fungicide supports the production of higher-quality blooms with minimal blemishes, allowing farms to meet the demanding visual standards of international buyers. By reducing losses during peak mildew and botrytis seasons, growers can maintain stable yields and protect their most vulnerable periods of production.
The product also improves packhouse efficiency, as cleaner stems and lower post-harvest infection rates lead to better grades, fewer rejections, and more predictable shipping quality. With export markets tightening residue and sustainability requirements, Verpixo® 100 SC helps farms stay compliant without disrupting operations or increasing production costs.
Ultimately, these gains flow into profitability. Consistent, market-ready stems secure better prices and increase overall shipment reliability — a critical advantage as Kenya competes with major floriculture producers such as Ethiopia, Ecuador, and Colombia.
Kenya exports more than 70% of all flowers shipped from Africa, and roses remain the anchor of that success. As climate variability increases, disease pressure intensifies, and market standards tighten, the industry must adopt smarter, science-backed solutions.
Verpixo® 100 SC arrives at a critical moment — giving growers a strategic advantage with a fresh, globally recognised mode of action.
Corteva Agriscience is a global agriculture company serving farmers in more than 140 countries. The company delivers innovative seed technologies, crop protection solutions, and digital tools that support sustainable food production. In Kenya, Corteva continues to invest in farmer empowerment, gender inclusion, and resilient agriculture systems through partnerships and technology-driven solutions.