The International Fresh Produce Association (IFPA) Floral Conference – Breeders’ Showcase in Miami wrapped up on a high note, bringing together industry experts, breeders, and growers for an insightful exchange on the future of floral retail.
The event provided a unique platform to connect with key players in the retail space, discuss emerging trends, and showcase stunning floral varieties. It was a pleasure to share this experience alongside industry colleagues Hugo Cifuentes and Rodrigo Rolon, presenting our exceptional rose and Alstroemeria selections.
As always, the showcase reinforced the importance of collaboration in driving innovation and quality in the floral industry.
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